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Roku Pro Series OLED: prices, fit, and what the testing says

Roku's first OLED, and the cheapest new OLED we cover. It's dim, so it belongs in a dark room, where it's hard to beat for the money.

By The WhichTVShouldIBuy editorsUpdated 2026 model65-inch: 65RAD5

Our take

The short version

The Roku Pro Series OLED gets you per-pixel blacks and a simple, fast Roku OS for about the price of a midrange mini-LED. It has four HDMI 2.1 ports, one with eARC, plus 120Hz with VRR and FreeSync Premium, Dolby Vision, and HDR10+. It launched in September 2026 in 55 and 65 inches.

Its limit is light output. Tom's Guide measured 574 nits in HDR, against 780 for the LG B6 and 1,365 for the C6. In a room with sun on the screen that shows right away. With the lights off it hardly matters.

Amazon is where to buy it: it's the only store Roku's product page links to. The 65-inch was $799.99 for Prime members during Prime Big Deal Days and $999.99 from Amazon.com on October 12, 14, and 19, against a $1,199.99 list price.

Our price checks

Price history

The Prime sale is the low point: $799.99 on October 6 and 7. After that the 65-inch settled at $999.99 on all three checks, and Amazon showed only 18 left on October 19. The 55-inch was $899.99 that day, the same as its Amazon list price.

Lowest at 65"
$799.99
Amazon (seller not recorded), Oct 6
Highest at 65"
$999.99
Amazon.com, Oct 12
Latest at 65"
$999.99
Amazon.com, Oct 19
Roku Pro Series OLED prices we recorded, by size, store, and check date
SizeStore
65"Amazon$799.99*$799.99*$999.99$999.99$999.99
55"Amazon––––$899.99

New-condition prices; Amazon ones sold by Amazon.com unless marked. * Seller not recorded.

  • Oct 6, 65" at Amazon: Prime members, Prime Big Deal Days; list $1,199.99.
  • Oct 7, 65" at Amazon: During Prime Big Deal Days; list $1,199.99.
  • Oct 19, 55" at Amazon: List $899.99.
  • Oct 19, 65" at Amazon: List $1,199.99; “Only 18 left”.

The scores, explained

Fit by room and use

By room

Bright room2/5Tied 14th of 15 (2 TVs)
Tom's Guide's 574-nit HDR reading is the lowest we have for any TV here, and daylight washes it out. It shares the lowest bright-room score.
Mixed light3.5/5Tied 13th of 15 (3 TVs) · average of bright and dark
Lamps at night are fine; afternoons with the blinds open are not. The blend lands near the bottom of the catalog.
Dark room5/5Tied 1st of 15 (8 TVs)
Per-pixel blacks make it as good as any OLED here in a dark room, at the lowest OLED price.

By use

Movies & TV4/5Tied 9th of 15 (4 TVs)
Dolby Vision, HDR10+, and perfect blacks. Dim HDR highlights and processing that trails the C6 and S90H keep it a step below them.
Sports3/5Tied 13th of 15 (3 TVs)
Clean motion, but day games are usually watched in a lit room, where it struggles. It's not the sports pick.
Gaming5/5Tied 1st of 15 (6 TVs)
Four HDMI 2.1 ports at 120Hz with VRR, and Tom's Guide measured 9.1 milliseconds of input lag. For consoles it ties the top score.
A bit of everything4/5Tied 10th of 15 (3 TVs) · average of movies, sports, and gaming
Strong gaming and good movies, weak sports. A dark-room set first.

Find my TV

What Find my TV picks it for

Of the helper's 144 possible answers, the Roku Pro Series OLED makes the shortlist in 84 and leads it in 27. The helper picks the Roku for dark rooms on every budget, and first for many of them. Under $1,000 it also appears for bright and mixed rooms, but only because it's one of two TVs that fit. In a bright answer its line says it works best if you can control the light.

  • Under $1,000

    Bright room: movies #2, sports #2, gaming #2, a bit of everything #2Mixed room: movies #2, sports #2, gaming #2, a bit of everything #2Dark room: movies #1, sports #2, gaming #1, a bit of everything #1

  • Under $1,200

    Mixed room: movies #3, sports #3, gaming #3, a bit of everything #3Dark room: movies #1, sports #2, gaming #1, a bit of everything #1

  • Under $1,800

    Mixed room: gaming #2Dark room: movies #2, sports #3, gaming #1, a bit of everything #1

  • No limit

    Mixed room: gaming #3Dark room: gaming #1, a bit of everything #3

#1 is the top pick. Seat distance changes only the size it suggests here: Cozy 55", Standard 55", Spacious 65".

Try your own answers · The helper's weights

Sizes

Sizes and panels

55" · 65"

  • 55 and 65 inches only. We price the 65-inch, model 65RAD5.
  • The Pro Series LX (55RCD5, 65RCD5) is a separate, brighter step-up with up to 144Hz VRR. It costs more, and we haven't covered it.
  • The 55-inch takes a VESA 300 x 200 wall mount, per Roku's support pages.

Electricity

Cost to run

On mode
96.4 W
Standby
0.42 W
Per year
179 kWh
At 18.31¢
$33/yr

179 kWh a year comes to about $33 at 18.31¢, from $23 in Louisiana to $86 in Hawaii. Rank: lowest of 12. It has the lowest filing of any TV we cover. The brighter LX version files at 237 kWh a year, which fits the pattern that brightness costs power.

65-inch 65RAD5, DOE filing, 5 hours on a day. Rate: EIA's July 2026 U.S. residential average.

Every TV's figures, and how the math works

Cross-shop

Who should skip it

  • Skip it if

    Your room is bright

    Instead: TCL QM7L. $898 at 65 inches on October 19, and bright enough to overcome glare in most well-lit rooms, per RTINGS.

  • Skip it if

    You want an OLED you can watch by day

    Instead: Samsung S90H OLED. $398 more at 65 inches on October 19, with a matte Glare Free screen and 1,497 nits in Tom's Guide's HDR test, more than two and a half times the Roku's 574.

  • Skip it if

    You want 77 inches or more

    Instead: LG B6 OLED. LG's entry OLED comes in 77 and 83 inches: $1,999.99 and $2,999.99 at Amazon on October 12.

Sound

Soundbars that pair with it

At 65 inches, the size our prices use, the picture is 56.7 inches wide, so every soundbar we cover fits underneath. At 55 inches, the smallest Roku Pro Series OLED size, 12 of them do. Hisense names sync features for Roku TVs on the AX5140Q, the highest-ranked bar that has them.

  • Best with Roku features

    Hisense AX5140Q

    5.1.4-channel, bar, sub, and rears, 40.1 in wide (fits 48-inch screens and up). Roku TV Ready with Roku TVs, per Hisense.

    $399.99

  • Best all-round

    Samsung HW-Q990H

    11.1.4-channel, bar, sub, and rears, 48.5 in wide (fits 65-inch screens and up). No Roku features; it connects over HDMI eARC.

    $1,497.99

  • Best under $300

    Samsung HW-B750F

    5.1-channel, bar and sub, 40.6 in wide (fits 48-inch screens and up). No Roku features; it connects over HDMI ARC.

    $297.99

From the soundbar finder at 65 inches with all-round use; Amazon prices seen October 26, 2026. Sync features are what each soundbar maker states for this brand and model year. Every TV brand and size · How to connect one

Supporting evidence

What the testing says

  • Tom's Guide: Measured 574 nits in HDR and 331 in SDR, with 9.1 milliseconds of input lag, and confirmed four HDMI 2.1 ports and 120Hz.
  • Tom's Guide: Calls the Pro Series LX the pricier step-up.
  • Roku: Lists Dolby Vision, HDR10+, and HLG, and up to 144Hz VRR on the LX models only.

Disclosure: We haven't tested this TV. Prices are dated, not live. As an Amazon Associate we earn from qualifying purchases.